Saturday, September 29, 2007

Bloggers send a warning shot to corporate America

In the article "Bloggers send a warning shot to corporate America", the article discusses how blogging has shifted power away from large corporations to consumers. In the past, large companies had complete control over information regarding the company through its advertising, communications and press releases. However, now with the advent of blogging, bloggers can share their opinions about companies including customer service and quality problems on the Internet for millions to read. The article cited the example of Verizon, who disabled a bluetooth feature on one of their phones, bloggers complained about the problem to each other online and the result was a class action lawsuit against Verizon.

The article briefly discusses how firms should best deal with blogging. So what is the best the best course of action for a company to take in response to blogs? One recommendation from Mike Massick of Techdirt is that companies should engage bloggers openly and honestly in their realm.

Sunday, September 23, 2007

According to the article "Social networking targets the enterprise," social networking seems to be exploring new market spaces and providing added functionality to the user in terms of expanding the network that the user has access to. Given the example of the furniture salesperson, it seems that competitive intelligence is also being integrated into the social networking domain - nothing wrong with that and it should actually be a step in the right direction as social networks target the enterprise element.

Right now there are social networking sites that provide unfettered access to personal and private information. Whether enterprise level activities can lend itself to this unfettered access remains to be seen, especially where the prevalence of proprietary information may come about.


Monday, September 10, 2007

Which one is stronger?


While I was reading I got lost asking myself ….. What’s the different between connector and connection? Do both words do the same job? Which one is stronger?